We’ve been talking lately about how to boost your organization marketing with Instagram. koupit followers Contrary to what lots of people still believe, Instagram isn’t just a fun app where one can post food, holiday and family pics.
Instagram has become a powerful brand-building, audience-building and content-marketing tool for businesses. It has over 200 million active monthly members sharing 60 million images and 1.6 billion likes each day.
A note of caution: there are numerous people out there who promise to cultivate your Instagram followers by the thousands, but beware. Most of them use fake accounts developed by bots to inflate your numbers.
These kind of followers have zero value. In fact, they can even be dangerous, attempting to steal your password or photos or infect you with a virus.
According to the data security company Imperva, these bad bots take into account 28.9 per cent of bots on Instagram.
The ultimate way to build your Instagram followers is when you are authentic to your brand and your audience.
Here are 3 ideas to help you to get real Instagram followers:
Tell a Story with Hashtags
It’s great to use your organization name as a hashtag, but you have to think beyond that.
To be able to use your Instagram posts to obtain followers, use other hashtags that tell the story of the image you’re sharing. You need to start a conversation if you are sharing posts for things like:
Events
Promotions
Contests
Product launches
A good example of a brandname who does this well is @Tostitos. They use the hashtag #GetTogetherAlready to encourage people to get together and share their chips, and to use the hashtag if they share photos of these meetups.
By using engaging, relevant hashtags, you will be discovered in Instagram searches and hopefully build up followers on Instagram.
Get Creative
Instagram is about photos, so many people think about the caption being an afterthought.
Don’t neglect the image caption! You can generate engagement and promote sharing by using descriptive words that may engage, inspire and entertain your followers.
Here are some suggestions to help you build-up followers on Instagram together with your posts:
Use questions in your caption. Write your question at the beginning of the post in order that people see it first.
Get personal with your post. Tell a story about yourself, or how your product helped or inspired someone else.
Ask visitors to tag others. Asking visitors to tag three of their close friends or tagging someone they are grateful for brings other potential followers into the equation.
A great example of a brand that does personal posts well is the @NatGeo Instagram account.
They create breathtaking Instagram Stories with informative captions to teach the user on the plight of animals around the world.
Remember when it comes to using Instagram posts to obtain followers, it’s about being authentic. Avoid questions atlanta divorce attorneys single post or tell an individual story that isn’t genuine.
Go Local
One of the best methods to build your Instagram followers would be to become familiar with your neighbours!
Whether you’re creating Instagram ads or want to promote your event in a particular area, you can see what’s going on near you by visiting the search page and clicking on the Places tab.
Type in the positioning to see the geotagged posts for that area. Then visit relevant and recent tagged posts – not those of competing businesses, obviously – and leave a comment or even an emoji and follow the individual if you like what you see. Hopefully, this will be the start of a natural interaction.
For example, if you offer life coaching services, you can type in your location accompanied by “entrepreneurs.” Local entrepreneurs may be searching for more work and life balance or help with life goals or career challenges.
Similarly, if you have a physical location that people have checked into on Instagram, comment on those posters’ pictures to make certain they’re alert to your Instagram presence, and then follow them.
These are some of the best ways to build Instagram followers the right way: no bots, no shortcuts, just old ways to build relationships your audience and turn them into followers!
Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works together with entrepreneurs who struggle with having the insufficient knowledge, skill and support needed to create their online business presence.